The Today Show just launched a brand-new Monopoly edition featuring the show’s most iconic locations. Players can now buy, sell, and trade Studio 1A and the TODAY Plaza while competing for dominance in the morning television world.
🔥 Quick Facts
- Launch Date: December 15, 2025 from The Op Games
- Price Range: $44.99 to $49.95 across major retailers
- Player Count: 2-6 players, ages 8 and up
- Special Features: Six custom tokens including coffee mug, sunrise icon, and camera
What Makes This Monopoly Edition Special
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This limited-edition board game brings the beloved TODAY Show to life in a way fans have never experienced before. Instead of traditional properties, players purchase iconic locations directly from the show’s New York City studio.
The game replaces standard Monopoly elements with TODAY-themed components. Your properties include the Anchor Desk, the News Rooms, and various TODAY Plaza spaces. The familiar “Community Chest” and “Chance” cards transform into “Breaking News” and “Commercial Break” cards that add unpredictable twists to gameplay.
Game Components and Customization
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Inside the box, you’ll find 113 pieces total plus a pack of TODAY-branded money. The six custom sculpted tokens represent different aspects of the show, giving you options when selecting your game piece.
Rather than building houses and hotels, players upgrade their properties with “News Rooms” and “News Studios.” This theming keeps the entire experience connected to morning television content.
| Game Detail | Specification |
| Manufacturer | The Op Games |
| Number of Players | 2-6 players |
| Recommended Age | 8 years and older |
| Edition Type | Limited Edition |
| Total Pieces | 113 components |
Where to Purchase and Available Locations
The MONOPOLY: TODAY Board Game is available through multiple retailers starting December 15, 2025. You can purchase it online at the NBC Store for $49.95 or on Amazon for $44.99.
For fans visiting New York City, limited quantities are available at The Shop at NBC Studios. This retail location features exclusive TODAY merchandise and provides an authentic TODAY Show experience for collectors.
Perfect for TODAY Show Enthusiasts and Game Night
This collectible edition appeals to fans of all ages who watch America’s longest-running morning show. The game combines classic Monopoly strategy with pop culture nostalgia, making it ideal for family game nights.
The unique theming transforms familiar gameplay mechanics into a celebration of television history. Whether you’re a dedicated TODAY Show viewer or simply love board games, this limited edition offers entertainment value alongside collectible appeal.
Is This Limited Edition Worth Adding to Your Collection?
For TODAY Show fanatics, this represents a rare opportunity to own an officially licensed edition celebrating the show’s legacy. The custom game pieces and themed card replacements create an immersive experience unavailable in standard Monopoly versions.
The limited-edition designation suggests availability won’t last indefinitely. Collectors understand that exclusive board game editions often become harder to find as inventory depletes across retailers.

Annabelle Ink is a gaming journalist and lifelong gamer who lives and breathes video game culture. From console releases to esports tournaments, this dedicated journalist brings insider knowledge and genuine enthusiasm to every review and feature. Her expertise spans multiple gaming platforms, helping readers discover their next favorite game while staying connected to the pulse of the gaming industry.

